The Upglow Advantage

✨ High Quality Products
At Upglow, we specialize in creating unique pieces that are guaranteed to steal the show: illuminated marquees. These customizable letters have become a staple for weddings, corporate events, and celebrations. However, we do recognize the importance of broadening our offerings and have since added custom backdrops, decorative walls, and prop decor to our catalogue. By partnering with us, you’ll be of the very few decor rental companies offering these unique and highly sought-after products, allowing you to build relationships with industry professionals early on in your venture.

✨ A Proven Business Model 
We’ve built a strong foundation with a comprehensive portfolio of custom build plans for in-demand products that our customers love and recommend. All our plans are available in different formats so that any woodworking shop with a CNC machine can fabricate our items with precision. In addition, we’ve cultivated a network of skilled professionals who licensees can source our custom products from at preferred rates, giving you a competitive edge. To help streamline operations, you will also have access to a seamless online booking system, allowing customers to reserve items online, helping you minimize administrative costs and maximize efficiency.

✨ Setup for Success
From the moment you become a Licensee, we set you up for success. Our team is here to guide you through every step of launching your new location—this includes integrating your Inventory Management System and setting up your CRM System. You’ll also have access to all our digital and physical marketing resources such as: advertisements, business cards, doorhangers and yard signs. This will get you started with effectively marketing your location come launch. 

✨ Your Own Boss with Experts Nearby
Take control of your future by owning your very own decor rental business and enjoy the freedom and flexibility of being an entrepreneur. Whether you're already working full-time and just want to make extra income on weekends or you are wanting to drop everything and go all-in on scaling a sizable rental business, we have a package for you; the decision is yours, but our  expert guidance will always be there when you need it.

✨ Take Advantage of a Booming Market
The event rental industry is growing rapidly, and as more people discover the ease and impact of renting high-quality decor for their special day, the opportunity for entrepreneurs in the event rental space will continue to expand. From intimate gatherings to large-scale celebrations, decor rentals are no longer just a luxury—they are a necessity for crafting unforgettable experiences. By partnering with us, you’re stepping into an industry that has boundless potential for growth, profit and creativity. With demand only increasing, now is the perfect time to seize the opportunity and build a successful business in this thriving market.

Additional Considerations

Starting a decor rental business, especially one focused on specialty decor and other large-scale event decor, requires careful planning and a proactive mindset. While our Licensee Program provides you with the tools, training, and resources you need to succeed, there are a few key factors to consider as you get ready to set up your new business:

1. Adequate Storage Space

One of the most important things to plan for when starting your decor rental business is storage. Marquee letters and event decor are often large, bulky, and delicate, requiring a safe and organized space to store your inventory. You’ll need a shed, warehouse, garage, or storage facility with enough space to securely house all of your products when they’re not in use. Having proper shelving, organization, and access ensures your items stay in top condition, ready to be rented out for every event.

2. Transportation and Delivery

Transportation is another critical consideration in the event rental business. Larger event decor items often require vehicles with foldable seats for transport, as they can be bulky and heavy. If you would like to offer delivery for your clients (highly recommended); you may need to invest in a reliable delivery vehicle, such as an SUV, van or truck, that can safely carry your rental items to and from events. Additionally, it’s important to have a system in place for scheduling deliveries and pickups, managing logistics, and ensuring timely arrivals to create a seamless experience for your clients.

3. Weekend Work

The event rental industry is unique in that most bookings tend to fall between Thursday and Sunday. As a result, you should be prepared for a schedule that often requires weekend work. While weekdays may be dedicated to preparation, maintenance, and administrative tasks, the majority of your deliveries, pickups, and event setups will take place during weekends.

4. Proactive, Entrepreneurial Approach

As a licensing company, not a franchise, partnering with us means you’ll have more flexibility in how you run your business. While we provide you with a proven system, tools, and brand support, the day-to-day operation of your business is in your hands. This requires a proactive, entrepreneurial mindset—it's up to you to market your services, build relationships with clients, manage your inventory, and handle the day-to-day logistics of running your business. You’ll have the opportunity to tailor your operations to your local market, but you'll need to take the initiative to make your business successful.